AITEERA
Case Study

Ask Orbit

AI customer support agent

Ask Orbit

Overview

Ask Orbit is an AI-powered support agent that handles first-line customer questions for a fast-growing e-commerce brand — order status, returns, and product questions — before handing off anything it can't confidently resolve to a human.

The Challenge

The support team was drowning in repetitive tickets — order status, return policy, sizing questions — that ate up hours every day and delayed responses to genuinely complex issues. Hiring further wasn't sustainable at their ticket volume.

The Solution

We built a retrieval-augmented support agent trained on their help docs, order system, and return policy, with tool-calling into their order management API to pull real order status. It escalates to a human whenever confidence is low or a customer asks explicitly, and every conversation is logged for the support team to review.

Results

72%
Tickets resolved without a human
<10s
Average first response time
35 hrs/wk
Support time freed up

Tech Stack

Next.jsOpenAI APILangChainPineconeRedis

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